Source: “How To Advance Your Agenda On Facebook”
Expert, influencer, thought leader, guru — regardless of which of these terms you identify with, Facebook can help to show off your expertise and share useful content with your friends.
Public relations tacticians know that one way to build credibility is by sharing relevant information, such as interesting news clips, information about events you’re attending, speaking engagements, press mentions, awards and blog posts, with the people who matter.
Maybe you’re a real whiz in a particular subject, like baseball statistics, personal bankruptcy law or credit default swaps. Facebook is a great platform to express your unique point of view.
Following are a few Facebook features that can help issue experts get the most out of their social networking presence.
Polls
You know the saying, “Content is king?” On Facebook, engagement rules the day. The polls feature is a great way to stay connected to your community and hear what they have to say.
Questions
Experts can take advantage of the same benefits that Facebook questions offer major brands and businesses; the ability to tap into the online opinions and recommendations of friends. Facebook questions is also free, putting the power of market research directly into the hands of an expert.
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“How To Advance Your Agenda On Facebook”
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